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The Co-creation of the Political Electoral Agenda of Candidate Delfina Gomez on Facebook Through the Analysis of Logos
José Luis López Aguirre, Ana Teresa López García, Vania De la Torre Esparza
86-104
Characterization of Electoral Propaganda by Candidate Delfina Gómez for the Government of the State of Mexico through the Use and Evaluation of the Meta Ad Library
Miguel Acosta Valverde, José Luis López Aguirre, Sergio Julio Ortiz, Daniel Isaac Maya Méndez, Daniel Alejandro Pérez Jiménez
152-172
The value of the forbidden in the campaign carried out to promote a Givenchy brand perfume. Case Study
Manuel Canga Sosa
69-82
Romantic love discourse in fashion fictions: Vogue’s Fashion Drama films
Alejandra Beatriz Pérez-Escartin
83-98
Political satire as a communicative mechanism: the example of the collection of Various Papers of the Historical Archive of the University of Salamanca
Agustín Vivas Moreno
134-156
Immersive narratives during the Covid-19 pandemic: An analysis of 360-degree videos on YouTube
Carolina Gois Falandes, Denis Porto Renó
84-97
The social function of cinema in times of pandemics
Carlos García Benítez
11-20
A case study : El Correo Español as a means of information about the Asturian colony in Mexico (1889-1900)
Iñigo Fernández Fernández
72-85
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