“New Journalism” to the rescue of media credibility

Abstract

This article is based on the idea that a “New Journalism” based on public interest, transparency, quality and the ethical exercise of the profession can contribute to recover part of the credibility lost by the information companies. In short, some credibility factors that seem indispensable for the media, journalists and their news to overcome the low level of trust that the recipients are receiving are analyzed below. The proposals presented here derive from the analysis carried out by communication researchers, journalists and recipients.