Racism and coloniality on the pitch: an essay about the public discursive staging of the Vinicius Júnior’s case
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This essay analyses the public discourse surrounding the case involving footballer Vinícius Jr. The objective is supported by the fact that the Brazilian player was a trending topic on Twitter following a football match where he was the victim of racism in 2023, resulting in a debate with verbal altercations that is still alive. The text examines the trajectory of verbal and visual exchanges related to racism that have occurred during debates, controversies, and polemics, based on Chareaudeau’s theoretical perspective. The argumentation presented is that verbal hate reinforces coloniality. The results indicate the necessity for coordinated efforts between governments and civil society to develop counter-pedagogies that combine the struggle against hate speech with narratives that promote shared values rooted in non-violence.
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