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Youth political participation before the first presidential debate, Mexico 2024

Hilda-Gabriela Hernández-Flores, Paola-Eunice Rivera-Salas, Melva-Guadalupe Navarro-Sequeira

Young content creators around self-harm: identifying metalanguages on X (Twitter)

Esther Martínez-Pastor, Catalina Gaete-Salgado

55-70

TikTok as a new techno-political communication platform towards the 2024 presidential campaign in Mexico. An approach to Claudia Sheinbaum´s content

Cyntia Cerón Hernández , Thelma Pérez Álvarez , María José García Villatoro

105-129

The Co-creation of the Political Electoral Agenda of Candidate Delfina Gomez on Facebook Through the Analysis of Logos

José Luis López Aguirre, Ana Teresa López García, Vania De la Torre Esparza

86-104

TikTok como herramienta de comunicación política: análisis estratégico del discurso viral de los partidos en España

Julia Senra-Silva, Manuel Moguer-Terol, Francisco-Javier Cristófol-Rodríguez

Review of "Love, Friendship and Storytelling. Talking with Young People about the Best-Loved Works of Their Generation"

Iñigo Fernández Fernández

193-195

Emotions in Campaigning: The Impact of Influencer Mariana Rodríguez in the Nuevo León Elections

José-Luis López-Aguirre, Selena-Sarai López-Arce

An affected democracy: Polarization and emotions in the discourse of the new right in Argentina on social media

Sol Montero

Divinities and New Age beliefs. Of its narrative architectures in the digital age

Genaro Aguirre-Aguilar, Miguel Ángel Molina-Landa , Rebeca Ballona-Fuentes, Eduardo G. Barrios-Pérez

Enunciative subjectivity and analysis of the pathemic effect in the Twitter publications (X) of the candidates for Governor of Coahuila 2023

Blanca Nahayeli Gómez Aguilera, Crysta Natalia Minor Cervantes, Alan Alberto Hernández Fernández

130-151

Exploración de habilidades socioemocionales en jugadores de esports de CDMX, Puebla y Querétaro

Exploration of socio-emotional skills in esports players from CDMX, Puebla and Querétaro

Freddy Hernández Estrada, Lourdes Mateos Espejel

35-44

Crear un Social Media Plan para una empresa a distancia

Creating a Social Media Plan for a distance company: a collaborative work and learning challenge

Luz del Carmen Valenzuela Reyes

154-160

Nuevos hábitos, prácticas, modos de apropiación y rituales de consumo de películas mexicanas en tiempos de pandemia: un estudio de caso en Monterrey, Nuevo León

New habits, practices, modes of appropriation and rituals of Mexican film consumption in times of pandemic: a case study in Monterrey, Nuevo León

Lucila Hinojosa Córdova

21-31

Tigers, morenos and pragmatics on Facebook. The ethos of the candidates for governor of Coahuila in 2023

Patricia Andrade del Cid, Mariangel Pablo Contreras

173-192

Characterization of Electoral Propaganda by Candidate Delfina Gómez for the Government of the State of Mexico through the Use and Evaluation of the Meta Ad Library

Miguel Acosta Valverde, José Luis López Aguirre, Sergio Julio Ortiz, Daniel Isaac Maya Méndez, Daniel Alejandro Pérez Jiménez

152-172

Attack strategies in digital political advertising: High reach, low interaction

Celeste-Anai Rodríguez-Sánchez, Martín Echeverría

2023 election campaigns in Argentina and Spain: political influencers on TikTok

Virginia García Beaudoux, Ana Slimovich

From experiment to strategy: use of TikTok by the local Spanish press between 2021 and 2024

Pavel Sidorenko-Bautista, José-María Herrranz-de-la-Casa, Nadia Alonso-López
Diseño y coordinación de un MOOC

Design and coordination of a MOOC on reading and writing in the field of Communications

Sergio Suárez Ramírez

135-143

Un estudio de caso El Correo Español como medio de información de la colonia asturiana en México (1889-1900)

A case study : El Correo Español as a means of information about the Asturian colony in Mexico (1889-1900)

Iñigo Fernández Fernández

72-85

Ética y didáctica_el pie de foto del multimedia en la prensa digital española.

Ethics of photo captions in Spain’s digital press:

a didactic proposal

Sergio Suárez Ramírez, Miriam Suárez Ramírez

39-50

El discurso del amor romántico en ficciones de moda: el caso de los Fashion Drama

Romantic love discourse in fashion fictions: Vogue’s Fashion Drama films

Alejandra Beatriz Pérez-Escartin

83-98

Scrutinizing Mexican Political Journalism. The 2024 Presidential Debates

Rodrigo Urcid-Puga, Claudio Coloma
When They See Us

‘When They See Us’:

Television as counter-narrative of racist experiences

Andros Pineda Machuca

35-44

Modelos de masculinidad en la ficción televisiva tardofranquista la serie Este señor de negro (Antonio Mercero, 1975-6)

Models of masculinity in Late-Francoist television fction

the series Este señor de negro [That Man in Black] (Antonio Mercero, 1975-6)*

Olga García-Defez

121-133

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REVISTA PANAMERICANA DE COMUNICACIÓN is a biannual publication edited by Centros Culturales de México A.C., Jerez #10, Col. Insurgentes Mixcoac. Alcaldía Benito Juárez, Mexico City. CP. 03920, Mexico. Tel. +52 (55) 5482 1600 / 5482 1700. Editor in Chief: Dr. Rafael Repiso Caballero.

rpc@up.edu.mx

ISSN 2683-2208 granted by the Instituto Nacional del Derecho de Autor. 

 

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