Revista Panamericana de Comunicación
type: channel
description: The journal entitled Revista Panamericana de Comunicación was founded, as its name indicates, with a clear aim towards Pan-American universality, that is, as an instrument for the mobilization, study and impact of communication research in the geographical areas of North America, Latin America and Europe. Revista Panamericana de Comunicación transcends the Pan-American borders, and acts as a bridge between the Americas and Europe that is supported by two strong supports, specifically Mexico and Spain. To date, the journal has principally addressed topics related to political communication, photography and ethics, television narratives, ethics and aesthetics, research methodologies and the presentation of results in communication, history of communication, the film industry and videogames.
publisher: Universidad Panamericana
language: en
publication name: Revista Panamericana de Comunicación
issn: 2683-2208
items: The Hausmann photography collection. A faithful portrait of Madrid and Galician bourgeois society in the 19th century
items: From Index to Algorithm. Photography, Generative Imagery, and Emerging Visual Regime (2018–2025)
items: Journalism is not Communication, it is much less: why Communication is a virtue and builds democracies
items: Estudios afrolatinoamericanos en perspectiva bibliométrica
items: Digital communication in Cuban organizations from the TOC perspective
items: Unraveling the Ai2 Asta Scholarly Research Assistant Citation System
items: Racism and coloniality on the pitch: an essay about the public discursive staging of the Vinicius Júnior’s case
items: Perceptions of the normalization of violent communication in the hotel industry in Mexico: a qualitative exploration from the perspective of middle and managerial staff
items: Politainment and polarization in Spanish political discourse: Differences in the commitment of parties and their leaders
items: Caracterización de los ataques y vulneraciones a la libertad de prensa en Chile durante 2023
items: Radio and soft diplomacy. German presence in Argentine radio. 1934-1943
items: Cinematic representation of the madres buscadoras in Mexico: a visual narratives of liminality
items: TikTok como herramienta de comunicación política: análisis estratégico del discurso viral de los partidos en España
items: From experiment to strategy: use of TikTok by the local Spanish press between 2021 and 2024
items: Communication and Violence(s): Intersubjectivity, media, and emotions in addressing the relationship between communication, violence, and everyday life
items: Journalistic Genres in Podcasts Produced by Spanish Local Press
items: Ibero-American research specialized on Scientometrics
items: A critique of ‘quick and dirty’ bibliometrics: issues for assessing complexity in bibliometric analysis
items: Library education in Cuba: twenty-five years of scientific production
items: Approaches to the transmedia dimensions of organizational communication on sustainability
items: Mapping international research in Cinema, Audiovisual, and Animation: A metric study in Scopus
items: Analysis of reference coverage between OpenAlex and Web of Science in co-authored articles from Argentina and Spain (2013-2023)
items: Framing of the 2024 Mexican presidential election campaign: Impact of candidacies and campaign phases on the use of frame
items: Emotions in Campaigning: The Impact of Influencer Mariana Rodríguez in the Nuevo León Elections
items: Youth political participation before the first presidential debate, Mexico 2024
items: Claudia Sheinbaum and gender inclusion, a real commitment or political strategy? Analysis of her presidential campaign in X
items: Proposal for a taxonomy for the content curation of science outreach on YouTube
items: The re-election of Nayib Bukele: an analysis from the press discourse and the concept of controversy
items: Affective configurations and (dis)regulations of the public. Reflections on Victoria Villarruel in the vice-presidential debate (2023)
items: TikTok as a platform for negative political campaigning: A comparative analysis of presidential candidates in Brazil, Chile, and Colombia

The Hausmann photography collection. A faithful portrait of Madrid and Galician bourgeois society in the 19th century
type: item
description: The Hausmann Collection is a compendium of over seven hundred photographs, postcards, and various objects belonging to Mercedes Hausmann Casal, dating from the 1850s to the 1920s in Spain. Ninety percent of the pieces come from her family lineage, while the remainder are later acquisitions by the collector. It is, therefore, a historical collection that primarily documents the genealogy of a Spanish bourgeois family from Madrid and Galicia—the Martínez-Corera and Casal families—although it also includes other particularly significant pieces, such as the 19th-century album of the González Maroto family and various photographs in different formats by European artists associated with Pictorialism. The archive is completed with historical documents and objects related to the family. This collection represents a unique testament to private photographic and documentary heritage in Spain, and its dissemination contributes to a broader understanding of the visual culture and social practices of the 19th and 20th centuries.
subject: Monográfico
  topic: section
subject: History of photography
  topic: keywords
subject: 19th-Century photography
  topic: keywords
subject: Family photographic archive
  topic: keywords
subject: Hausmann collection
  topic: keywords
subject: Madrid photography
  topic: keywords
subject: Galician photography
  topic: keywords
subject: Photographic collecting
  topic: keywords
creator: Mercedes Hausmann-Casal
rights: Copyright (c) 2026 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2026-05-28
publication date: 2026-05-28
doi: 10.21555/rpc.v8i1.3820

From Index to Algorithm. Photography, Generative Imagery, and Emerging Visual Regime (2018–2025)
type: item
description: This article presents the findings of a scoping review examining how academic literature from 2018 to 2025 has addressed the relationship between photography and artificial intelligence. Using the Arksey and O’Malley (2005) framework, the review mapped the categories, practices, and concepts mobilized by visual studies, sociosemiotics, and media philosophy to account for the transformations that generative AI introduces into the photographic visual regime. Results are organized across five thematic axes—memory, verisimilitude and veracity, visual regime, technological hybridization, and emerging concepts—tracing both continuities and ruptures between the photographic tradition and new algorithmic visual production. The review identifies twenty recently coined concepts including algorithmic postmemory, mean images, nonhuman photography, perception machine, algorithmic index, larval memories, virtual photography, and promptography. The analysis reveals that AI amplifies certain tensions already inherent to photography—such as the negotiation between the indexical and the symbolic-cultural, or between document and fiction—while also introducing discontinuities not previously seen: the displacement of the trace toward statistical probability, the absence of individual authorship, the disappearance of the optical referent, and the use of generative imagery as a means for memory restoration.
subject: Monográfico
  topic: section
subject: Generative artificial intelligence
  topic: keywords
subject: Photography
  topic: keywords
subject: Generative image
  topic: keywords
subject: Visual studies
  topic: keywords
subject: Visual regime
  topic: keywords
subject: Algorithmic postmemory
  topic: keywords
subject: Emerging concepts
  topic: keywords
subject: Scoping review
  topic: keywords
creator: Jacob Bañuelos
rights: Copyright (c) 2026 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2026-05-23
publication date: 2026-05-23
doi: 10.21555/rpc.v8i1.3807

Journalism is not Communication, it is much less: why Communication is a virtue and builds democracies
type: item
description: This article offers a critical response to Carlos Elías’s argument, which opposes Journalism and Communication by attributing epistemological and democratic superiority to the former over the latter. It argues that this dichotomy rests on an idealized, selective, and moralizing conception of journalism that overlooks its practical heterogeneity and its structural links with other forms of symbolic mediation. Against this view, the text contends that journalism is not a sovereign domain but a subfield integrated within the broader field of Communication, from which it inherits resources, limits, and conditions of possibility. It further maintains that narration, fiction, and rhetoric are not external or corrupting elements, but inherent components of journalistic production. From this perspective, the contemporary crisis of journalism should not be understood as the result of a supposed communicative perversion, but rather as a consequence of the loss of its historical monopoly over public mediation. The article concludes that the pluralization of actors, narratives, and technologies does not erode democracy, but instead broadens its deliberative possibilities and strengthens the public contestation of meaning.
subject: Miscelánea
  topic: section
subject: Discussion
  topic: keywords
subject: Journalism
  topic: keywords
subject: Communication
  topic: keywords
subject: Democracy
  topic: keywords
subject: Public mediation
  topic: keywords
creator: Rafael Repiso
rights: Copyright (c) 2026 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2026-03-24
publication date: 2026-03-24
doi: 10.21555/rpc.v8i1.3785

Estudios afrolatinoamericanos en perspectiva bibliométrica
type: item
description: Afro-Latin American studies address a series of highly complex issues on Latin American populations that include the Americas and the Caribbean from multidisciplinary perspectives. In recent years, this field of study has consolidated itself as an epistemologically solid and key aspect in the processes of mobilization and vindication of populations that share racialized life experiences. This study approaches Afro-Latin American studies from a scientometric perspective that establishes a bibliometric design based on two prominent scientific databases, Scopus and Web of Science. Among the results are presented the most productive institutions and countries, outstanding authors over time, Lotka and Bradford’s law applied to publication sources and authors, the main articles with the highest number of citations, publication sources with the highest production, themes and significant keywords in the corpus analyzed. The conclusions emphasize the need to delimit the approaches to Afro-Latin American studies and consider the new forms of collective work, to recognize the diverse perspectives and changes in the current scientific culture in order to advance towards the inclusion of Afro-Latin American visions and voices, as a locus of enunciation that finds solid social support in social movements.
subject: Miscelánea
  topic: section
subject: Bibliometrics
  topic: keywords
subject: Afro-Latin American studies
  topic: keywords
subject: Afro-descendants
  topic: keywords
subject: Scientometrics
  topic: keywords
subject: Latin America
  topic: keywords
subject: Afro-Hispanic
  topic: keywords
creator: Juan-David Luján-Villar
rights: Copyright (c) 2026 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2026-02-17
publication date: 2026-02-17
doi: 10.21555/rpc.v8i1.3446

Digital communication in Cuban organizations from the TOC perspective
type: item
description: This article analyzes the physical and policy constraints that affecting digital communication in Cuban organizations, with an emphasis on the Holguín´s province. A longitudinal design with a descriptive-explanatory scope was applied. A structured questionnaire consisting of ten questions with a Likert scale was designed for this purpose. It was administered to a purposive sample of 15 organizations, selected based on sectoral representativeness and the possibility of generalizing the results to the province. The instrument evaluated technological resources, staff capacities, regulatory procedures, and digital content management. The results indicate that the constraints—insufficient technological infrastructure, limited financial resources, a lack of trained personnel, and the absence of policies, protocols, and indicators—function as an interconnected system that interacts with the Cuban socio-technological context. Financial and infrastructural precarity hinders sustained investment and the implementation of training systems; the lack of internal policies and evaluation criteria fragments efforts and makes replication difficult. Therefore, regulated sectors such as banking and security exhibit greater limitations, while tourism performs better. The design of the Current Reality Tree identified the absence of sustainable internal policies and scarce financial resources as root causes. Comprehensive solutions are required, including internal regulatory frameworks, sustained funding, process-oriented training, and actionable and sustainable metrics.
subject: Miscelánea
  topic: section
subject: Current Reality Tree
  topic: keywords
subject: Digital communication
  topic: keywords
subject: Communication strategies
  topic: keywords
subject: Theory of Constraints
  topic: keywords
subject: Digital transformation in Cuba
  topic: keywords
creator: Yosvani Orlando Lao-León
creator: Roxana Sera-Rodríguez
rights: Copyright (c) 2026 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2026-02-02
publication date: 2026-02-02
doi: 10.21555/rpc.v8i1.3608

Unraveling the Ai2 Asta Scholarly Research Assistant Citation System
type: item
description: Despite the growing integration of Deep Research tools into academic workflows, empirical evidence on the operation, stability, and potential biases of their citation systems remains scarce. This study addresses this gap by evaluating the intensity, consistency, and bibliographic characteristics of references cited in the literature reports generated by Ai2 Asta, with the aim of understanding how its citation system operates and assessing its implications for scholarly communication. To this end, ten domain-specific queries were submitted to Asta’s Summarise Literature feature, and two independent rounds of data collection were conducted. From each report, in-text citations, cited references, as well as other metrics related to the response process were extracted and examined. The results reveal high citation intensity, with reports integrating numerous in-text citations grounded in retrieved evidence and a diverse yet concentrated set of venues. However, notable instability is observed in the composition of cited references across identical queries, alongside a lack of concordance between retrieved documents and those ultimately cited, suggesting additional opaque selection mechanisms during report generation. These findings indicate that, while Ai2 Asta produces well-structured and quality reports, its instability and opacity in the citation process pose challenges in quantitative science studies due to their lack of reproducibility and transparency. Despite the restricted number of queries and disciplinary scope, the results offer valuable insights for researchers, bibliometricians, developers, and research evaluators seeking to understand, use or regulate AI-based scholarly assistants responsibly.
subject: Miscelánea
  topic: section
subject: Scholarly sarch
  topic: keywords
subject: Academic search habits
  topic: keywords
subject: Deep research tools
  topic: keywords
subject: Literature synthesis
  topic: keywords
subject: Bibliometrics
  topic: keywords
subject: Retrieval augmented generation
  topic: keywords
subject: Scholarly research assistants
  topic: keywords
creator: Enrique Orduña-Malea
creator: Carlos Lopezosa
rights: Copyright (c) 2025 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2025-12-24
publication date: 2025-12-24
doi: 10.21555/rpc.v7i2.3675

Racism and coloniality on the pitch: an essay about the public discursive staging of the Vinicius Júnior’s case
type: item
description: This essay analyses the public discourse surrounding the case involving footballer Vinícius Jr. The objective is supported by the fact that the Brazilian player was a trending topic on Twitter following a football match where he was the victim of racism in 2023, resulting in a debate with verbal altercations that is still alive. The text examines the trajectory of verbal and visual exchanges related to racism that have occurred during debates, controversies, and polemics, based on Chareaudeau’s theoretical perspective. The argumentation presented is that verbal hate reinforces coloniality. The results indicate the necessity for coordinated efforts between governments and civil society to develop counter-pedagogies that combine the struggle against hate speech with narratives that promote shared values rooted in non-violence.
subject: Monográfico
  topic: section
subject: Coloniality
  topic: keywords
subject: Football hate speech
  topic: keywords
subject: Racism
  topic: keywords
subject: Public debates
  topic: keywords
subject: Vinícius Jr.
  topic: keywords
creator: Gisella Meneguelli
creator: Carme Ferré-Pavia
rights: Copyright (c) 2025 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2025-12-24
publication date: 2025-12-24
doi: 10.21555/rpc.v7i2.3471

Perceptions of the normalization of violent communication in the hotel industry in Mexico: a qualitative exploration from the perspective of middle and managerial staff
type: item
description: Mobbing, defined as recurrent psychological workplace harassment (over six months) perpetrated by a group of employees against a colleague, represents a critical challenge in the Mexican hospitality industry, impacting organizational well-being and workplace climate. Given the scarcity of empirical studies in the sector, this qualitative research adopted a phenomenological-hermeneutic design. Its objective was to explore how mobbing is perceived, justified, and normalized within hierarchical hotel structures, through in-depth interviews with employees, supervisors, and directors in both chain and independent hotels. Results reveal that mobbing is a systemic violence (direct, structural, and cultural), normalized by a national culture of silence where aggression remains unnamed, and legitimized by an organizational culture that prioritizes productivity and task assignment ambiguity, thus facilitating abuse and impunity. A generational divide was identified, with new cohorts (Millennials and Centennials) showing resistance compared to the internalization by preceding generations, resulting in greater vulnerability for low-ranking employees and single mothers. It is concluded that effective interventions must be comprehensive and multidimensional (individual, group, and organizational), aimed at building direct, structural, and cultural trust, with organizational communication serving as the transformative axis for existing patterns and structures.
subject: Monográfico
  topic: section
subject: Workplace harassment
  topic: keywords
subject: Violent communication
  topic: keywords
subject: Hospitality
  topic: keywords
subject: Normalization of violence
  topic: keywords
subject: Organizational psychological climate
  topic: keywords
creator: María-Dolores Lozano-Gutiérrez
creator: Vidal Armas-Torres
creator: Guadalupe Rovira-Ochoa
rights: Copyright (c) 2025 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2025-12-24
publication date: 2025-12-24
doi: 10.21555/rpc.v7i2.3593

Politainment and polarization in Spanish political discourse: Differences in the commitment of parties and their leaders
type: item
description: In the era of prosumers and fragmented communication, political marketing experts are opting to create a more direct and personal communication strategy adapted to the language of social media. The growing interest and involvement of citizens in political communication makes them an active audience and, therefore, a stakeholder to be taken into account in the narrative proposed by political parties. Consequently, this research aims to determine whether the humanization of political figures through politainment techniques generates greater audience interaction. The results of a conclusive and descriptive mixed-method study are presented, analyzing engagement on X (formerly Twitter) with posts by Spain’s five major political forces and their top representatives in relation to the Amnesty Law (November 2023). This highly controversial issue strongly mobilized citizens and continued to shape the political debate for several years. The results show greater engagement on the personal profiles of politicians than on the official profiles of their parties..
subject: Miscelánea
  topic: section
subject: Political communication
  topic: keywords
subject: Social audience
  topic: keywords
subject: Engagement
  topic: keywords
subject: Social media
  topic: keywords
subject: Public opinion
  topic: keywords
creator: Isabel Iniesta-Alemán
creator: Luz-María Rangel-Alanís
creator: Renata Canevari-Modernel
rights: Copyright (c) 2025 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2025-12-24
publication date: 2025-12-24
doi: 10.21555/rpc.v7i2.3596

Caracterización de los ataques y vulneraciones a la libertad de prensa en Chile durante 2023
type: item
description: Monitoring attacks on the press is a useful tool for reporting and making visible the problems faced by the practice of journalism, also providing a diagnosis that contributes to the prevention of violations of press freedom. In recent years, efforts by different actors have intensified to develop registration tools and have better knowledge about the situation of press freedom. A trend that has also reached Chile. In Chile, the development of monitoring and recording systems is recent, so until now there was little information. In order to contribute to a better understanding of the risks and attacks in the country, this article systematizes the violations of press freedom in Chile during 2023 based on the records made by the Observatory of the Right to Communication based on the methodology developed collaboratively by the Red Voces del Sur. The results of the study reveal a wide variety of types of attacks against those who practice journalism and point to the need to implement concrete measures to protect press freedom in Chile in the face of the risks of the situation deteriorating.
subject: Monográfico
  topic: section
subject: Press freedom
  topic: keywords
subject: Right to information
  topic: keywords
subject: Safety of journalists
  topic: keywords
subject: Self-censorship
  topic: keywords
creator: Javier García-García
creator: Jorge Avilés-Rojas
rights: Copyright (c) 2025 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2025-12-24
publication date: 2025-12-24
doi: 10.21555/rpc.v7i2.3607

Radio and soft diplomacy. German presence in Argentine radio. 1934-1943
type: item
description: This article examines the German presence in Argentine radio broadcasting between 1934 and 1943 as a form of cultural diplomacy and symbolic propaganda of the Third Reich. Based on the analysis of press, diplomatic, and legislative sources, it reconstructs the communication strategies of the German government and their articulation with local radio stations, particularly Radio Prieto, which served as a site for Germany’s technical and cultural projection in the country. The study shows how this form of “soft diplomacy” operated within a field of tensions in which its effectiveness depended on local intermediaries, the commercial interests of radio broadcasting, and the degree of tolerance of an Argentine state committed to neutrality.
subject: Monográfico
  topic: section
subject: Argentine radio broadcasting
  topic: keywords
subject: Cultural diplomacy
  topic: keywords
subject: Nazi propaganda
  topic: keywords
subject: World War II
  topic: keywords
creator: Andrea Matallana
rights: Copyright (c) 2026 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2026-04-15
publication date: 2026-04-15
doi: 10.21555/rpc.v8i1.3641

Cinematic representation of the madres buscadoras in Mexico: a visual narratives of liminality
type: item
description: This article examines the cinematic representation of the madres buscadoras in contemporary Mexican cinema through the lens of liminality. Using a corpus that includes both documentary and fiction films, it explores how visual narrative translates the individual experience of enforced disappearance into a collective experience capable of generating empathy in the viewer. The argument posits that liminality—understood as a state of ambiguity and symbolic transition—makes it possible to render visible the affective dimension of the search and the social transformation of the mothers as political and collective subjects. The analysis reveals that by focusing on pain, the persistence of memory, and search rituals, these films not only document a national crisis but also propose an ethical strategy of communication that challenges audiences and opens the possibility of a social response.
subject: Monográfico
  topic: section
subject: Madres buscadoras
  topic: keywords
subject: Contemporary Mexican cinema
  topic: keywords
subject: Liminality
  topic: keywords
subject: Visual narrative
  topic: keywords
subject: Forced disappearance
  topic: keywords
subject: Political violence
  topic: keywords
creator: Gabriela-Lizette Galindo-Martínez
creator: Alberto Ruiz-Méndez
rights: Copyright (c) 2026 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2026-04-16
publication date: 2026-04-16
doi: 10.21555/rpc.v8i1.3612

TikTok como herramienta de comunicación política: análisis estratégico del discurso viral de los partidos en España
type: item
description: La consolidación de las redes sociales ha reconfigurado las estrategias de comunicación política, forzando a los partidos a adoptar nuevos lenguajes y formatos para conectar con audiencias, especialmente las más jóvenes. Esta investigación analiza cómo los principales partidos políticos de ámbito estatal con presencia parlamentaria (PP, PSOE, Sumar y Vox) utilizan la red social TikTok, centrándose específicamente en la apropiación de tendencias y vídeos virales. Mediante una metodología mixta que combina un análisis de contenido cuantitativo de 1.299 vídeos publicados entre el 1 de enero de 2024 y el 1 de enero de 2025 y entrevistas cualitativas con los responsables de redes de los partidos, el estudio identifica patrones de uso, estrategias temáticas y picos de actividad. Los resultados revelan que Sumar y Vox son los partidos que más integran el formato viral en su comunicación, aunque con enfoques distintos. Así, se observa una correlación entre la intensificación de publicaciones y eventos de alto impacto político, como la tramitación de la Ley de Amnistía, cuestión de especial trascendencia informativa en España durante 2024. Mientras que el PP centra su estrategia en un discurso negativo dirigido a la figura del presidente del Gobierno, Pedro Sánchez, el PSOE y Sumar optan por un tono predominantemente positivo. El estudio concluye que el uso de TikTok en la política española, aunque creciente, aún es un campo de experimentación donde las formaciones de los extremos del espectro ideológico demuestran una mayor adaptabilidad al lenguaje nativo de la plataforma.
subject: Miscelánea
  topic: section
subject: Political Communication
  topic: keywords
subject: TikTok
  topic: keywords
subject: Social media
  topic: keywords
subject: Cyberpolitics
  topic: keywords
subject: political marketing
  topic: keywords
subject: Youth Vote
  topic: keywords
subject: Spain
  topic: keywords
creator: Julia Senra-Silva
creator: Manuel Moguer-Terol
creator: Francisco-Javier Cristófol-Rodríguez
rights: Copyright (c) 2025 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2025-12-24
publication date: 2025-12-24
doi: 10.21555/rpc.v7i2.3528

From experiment to strategy: use of TikTok by the local Spanish press between 2021 and 2024
type: item
description: The rise of TikTok has prompted journalists and media outlets to experiment with its short-form video format. The main goal of this paper is to analyze the presence, activity, and narrative strategies of Spanish local media on TikTok between 2021 and 2024, noting that at the start of this period, only 2.83% of 705 Spanish local newspapers had active profiles on TikTok. Content production was limited and inconsistent, with many profiles remaining inactive for long stretches. Non-journalistic content, such as advertising and humor, was mixed with journalistic posts, events, and social news. Most publishers have struggled to adapt to TikTok’s format, often relying on static images or repurposing existing content. However, some have employed innovative strategies like satire and collaborations with local creators. Limited resources and an aging audience were identified as potential obstacles. A comparative analysis updated in December 2024 showed mixed results: some media outlets have maintained or grown their presence on TikTok, while others have stagnated or exited the platform. The study concludes that TikTok presents both opportunities and challenges for local journalism, as it requires resources, creativity, and adaptability to attract younger audiences. This involves engaging a global audience with content of local interest and informing emerging viewers who now depend on this platform as their main source of information.
subject: Miscelánea
  topic: section
subject: TikTok
  topic: keywords
subject: Local journalism
  topic: keywords
subject: Social media
  topic: keywords
subject: Emerging narratives
  topic: keywords
creator: Pavel Sidorenko-Bautista
creator: José-María Herrranz-de-la-Casa
creator: Nadia Alonso-López
rights: Copyright (c) 2025 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2025-12-24
publication date: 2025-12-24
doi: 10.21555/rpc.v7i2.3507

Communication and Violence(s): Intersubjectivity, media, and emotions in addressing the relationship between communication, violence, and everyday life
type: item
description: This essay reflects on violence in everyday life, focusing on both media and interpersonal communication. It presents communication simultaneously as a process weakened by violence and as a potential means of addressing the problems it generates. Although research on media and violence has a long-standing presence in academia, studies on everyday interpersonal communication and its role in reproducing or eradicating violence are less common. The text is guided by the following questions: To what extent does structural violence in our environment hinder communication? How does media violence affect our daily communication? How do these forms of violence alter behaviours and hinder our ability to communicate healthily and effectively? This work aims to contribute to the debate on the relationship between communication and violence in everyday life by incorporating perspectives from socio-phenomenology, the sociology of emotions and the affective turn in the social sciences. While not offering definitive conclusions, the text notes that communication simultaneously acts as a channel, a medium and a product in the daily manifestations of violence. It functions as a vehicle for the reproduction of violence and as a mechanism for normalising negative emotions, such as fear or hatred, resulting from experienced violence. This dual condition makes communication a key element in understanding how violence becomes embedded and perpetuated in daily life, and how it can be challenged.
subject: Monográfico
  topic: section
subject: Communication
  topic: keywords
subject: Violence
  topic: keywords
subject: Intersubjectivity
  topic: keywords
subject: Emotions
  topic: keywords
subject: Everyday life
  topic: keywords
creator: Marta Rizo
rights: Copyright (c) 2025 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2025-12-24
publication date: 2025-12-24
doi: 10.21555/rpc.v7i2.3499

Journalistic Genres in Podcasts Produced by Spanish Local Press
type: item
description: The primary objective of this research is to ascertain the predominant journalistic genres in podcasts produced by the main Spanish media groups operating in the daily regional press segment. A quantitative-qualitative analysis file was used to examine the 16 corporations with more than one local headline. The file took into account seven aspects: name and URL of the podcast; name and URL of the cybermedia where it is published; journalistic group that owns the cybermedia; subject matter; predominant journalistic genre; language style; and narrative rhythm. A total of 83 podcasts were produced by 12 of the 16 journalistic corporations that were considered in the study. Ten journalistic genres were identified: column, commentary, criticism, chronicle, interview, news, story, report, in-depth report, and talk show. The results indicated that 59 of 83 podcast that were considered exhibited a single predominant journalistic genre. The remaining 24 podcasts demonstrated a combination of genres, with two, three, and even four different modalities present within the same podcast. In general terms, talk shows, reports, news, and chronicles are the predominant journalistic genres, with a preponderance of formal language style over colloquial, an almost absolute balance between informative and opinionated content, and a tendency to follow a medium narrative rhythm.
subject: Miscelánea
  topic: section
subject: Spain
  topic: keywords
subject: Journalism
  topic: keywords
subject: Journalistic Genres
  topic: keywords
subject: Local Press
  topic: keywords
subject: Podcast
  topic: keywords
subject: Web 2.0
  topic: keywords
creator: María-Rosario Onieva-Mallero
rights: Copyright (c) 2025 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2025-12-24
publication date: 2025-12-24
doi: 10.21555/rpc.v7i2.3451

Ibero-American research specialized on Scientometrics
type: item
description: This study aims to analyze the evolution and characteristics of Ibero-American scientific production published in leading international Scientometrics-focused journals. Descriptive bibliometrics was used as a method, and the interpretive approach was framed within historical and epistemological perspectives. The knowledge domain was delineated and analyzed using bibliographic records from five journals and one specialized conference proceedings in Scientometrics, all indexed in the Web of Science Core Collection. The characteristics of 1734 documents with at least one Ibero-American author, published between 1983 and 2024, were examined. The study revealed the consolidation of a regional domain with its own identity, which has become a scientific school due to its cognitive and social contributions. Sustained growth in scientific production was observed, along with thematic diversification that reflects the interdisciplinary nature of research, and collaboration structured through important regional and global networks.
subject: Monográfico
  topic: section
subject: Scientometrics
  topic: keywords
subject: Ibero-America
  topic: keywords
subject: Scientific production
  topic: keywords
subject: Bibliometric mapping
  topic: keywords
creator: Rosa-Lidia Vega-Almeida
creator: Mayelin Mirabal-Sosa
creator: Romel Calero-Ramos
creator: José-Antonio Franco-Rico
creator: Ricardo Arencibia-Jorge
rights: Copyright (c) 2025 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2025-06-30
publication date: 2025-06-30
doi: 10.21555/rpc.v7i1.3439

A critique of ‘quick and dirty’ bibliometrics: issues for assessing complexity in bibliometric analysis
type: item
description: This paper denounces the indiscriminate rise of low-quality bibliometric studies. These studies have proliferated across scientific journals in a wide range of disciplines, taking advantage of the accessibility of databases such as Web of Science and Scopus and the use of automated tools. This trend, driven by a lack of specialised knowledge among journal reviewers and a desire to rapidly increase academic output, has led to the publication of studies with methodological shortcomings, characterised by limited conceptual development and low analytical value. In response to this situation, the authors advocate for bibliometrics as a highly specialised field that requires theoretical understanding, methodological expertise, and critical interpretation of data. Thus, the paper proposes a methodological framework for assessing the complexity of bibliometric studies. This framework is based on six dimensions: size of the population, origin and source of data, data collection mode, degree of data normalisation, types of analysis employed, and analytical and visualisation tools used. This methodological perspective aims to provide editors and researchers with a framework for identifying substantive research and distinguishing it from studies produced with least effort, limited judgment, and weak theoretical grounding
subject: Monográfico
  topic: section
subject: Bibliometrics
  topic: keywords
subject: Methodology
  topic: keywords
subject: Quality
  topic: keywords
subject: Scientific databases
  topic: keywords
subject: Data analysis
  topic: keywords
subject: Data visualisation
  topic: keywords
creator: Rafael Repiso
creator: Álvaro Cabezas-Clavijo
rights: Copyright (c) 2025 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2025-06-30
publication date: 2025-06-30
doi: 10.21555/rpc.v7i1.3419

Library education in Cuba: twenty-five years of scientific production
type: item
description: Research in library education in Cuba is an area with limited representation within the library and information science knowledge published in mainstream scientific journals. Therefore, the study’s objective was to characterize scientific production on library education in Cuba during the period 1998–2024 using the Scopus database. The study is classified as descriptive with epistemological input. The theoretical methods of analysis-synthesis and historical-logical analysis were used to obtain results. At the empirical level, classic document analysis and the bibliometric method were employed. The techniques used were document review and social network analysis. A thematic concentration on information literacy and postgraduate training processes was identified, with an emphasis on university contexts. The positioning of institutions such as the University of Havana and the Universidad Central “Marta Abreu” Las Villas is notable. The most recurrent collaboration is developed between Cuba and Spain (North-South), which is expected due to the impact of the Doctoral Program in Scientific Documentation and Information University of Granada – University of Havana (DIG-UGR-UH) in the training of the main teaching and research capital of Cuba.
subject: Monográfico
  topic: section
subject: Scientific production
  topic: keywords
subject: Library Science
  topic: keywords
subject: Information Science
  topic: keywords
subject: Documentation
  topic: keywords
subject: Higher Education
  topic: keywords
subject: Cuba
  topic: keywords
creator: Eduardo-Alejandro Hernández-Alfonso
creator: Luis-Ernesto Paz-Enrique
rights: Copyright (c) 2025 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2025-06-30
publication date: 2025-06-30
doi: 10.21555/rpc.v7i1.3413

Approaches to the transmedia dimensions of organizational communication on sustainability
type: item
description: In the 21st century, organizations are increasingly incorporating sustainability into their communication strategies, recognizing the importance of addressing environmental and social issues alongside economic outcomes. Stakeholders now demand greater transparency and accountability from companies in their sustainability efforts. This presents a communication challenge that can be addressed through the use of transmedia storytelling and media convergence, which have become powerful tools for organizations to capture the attention of diverse audiences and effectively communicate their sustainability initiatives. However, adopting these innovative communication approaches brings challenges, such as maintaining message consistency, adapting content across various platforms, and measuring the effectiveness of the campaign.
subject: Miscelánea
  topic: section
subject: Transmedia
  topic: keywords
subject: Organizational communication
  topic: keywords
subject: Sustainability
  topic: keywords
subject: Stakeholders
  topic: keywords
creator: Diego Ortiz-Jaramillo
creator: Irene Trelles
rights: Copyright (c) 2025 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2025-12-24
publication date: 2025-12-24
doi: 10.21555/rpc.v7i2.3408

Mapping international research in Cinema, Audiovisual, and Animation: A metric study in Scopus
type: item
description: This article maps out the international scientific output in Cinema, Audiovisual, and Animation in the Scopus database. It uses bibliometrics as its methodological approach. Our research identified a diversity of publication languages, with English being the most commonly used language. The article was the dominant documentary typology, followed by the review, which may indicate a publication trend in the area. Among the publication vehicles, journals from the United Kingdom and Spain stand out. The countries with the highest number of publications in Cinema, Audiovisual, and Animation differ from the general ranking, and Brazil and Spain stand out when it comes to publications on the topic. It is concluded that production in the area, which began in 1980, has been growing slowly but steadily, especially since the 2000s, predominantly in the areas of Arts and Humanities, and Human Sciences. This research presents a broad and international view of the topic and suggests new studies in other databases as well as in specific countries.
subject: Miscelánea
  topic: section
subject: Cinema
  topic: keywords
subject: Audiovisual
  topic: keywords
subject: Animation
  topic: keywords
subject: Bibliometrics
  topic: keywords
subject: Scopus
  topic: keywords
creator: Thaís Dias Medeiros
creator: Samile Andréa de Souza Vanz
rights: Copyright (c) 2025 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2025-12-24
publication date: 2025-12-24
doi: 10.21555/rpc.v7i2.3393

Analysis of reference coverage between OpenAlex and Web of Science in co-authored articles from Argentina and Spain (2013-2023)
type: item
description: This article analyzes the evolution of co-authorship between Spain and Argentina based on an analysis of 47,354 multidisciplinary scientific articles published between 2013 and 2023. Taking into account the different publication practices and circulation of knowledge between both countries, and the growth in their open access publications, two commercial indexing bases –Scopus and Web of Science– are compared with OpenAlex, which aspires to position itself as a more inclusive reference for bibliographic searches. The study shows that OpenAlex includes 27.9% more records than Web of Science and 29.3% more than Scopus; in addition to a greater presence of articles from social sciences and humanities compared to the two commercial databases, in which disciplines such as chemistry and immunology predominate. The analysis also highlights the role of universities and scientific organizations in the production and circulation of knowledge, based on an analysis of affiliations and publishing houses. The data suggest that the inclusion of OpenAlex allows for a more diverse view of scientific production and international collaborations, especially in traditionally underrepresented disciplines and geographic regions.
subject: Monográfico
  topic: section
subject: Argentina
  topic: keywords
subject: Spain
  topic: keywords
subject: Coauthorship
  topic: keywords
subject: Collaboration networks
  topic: keywords
subject: OpenAlex
  topic: keywords
subject: Scopus
  topic: keywords
subject: Web of Science
  topic: keywords
subject: Scientific collaboration
  topic: keywords
creator: Enrique Fuente-Gutiérrez
creator: Romina Kippes
rights: Copyright (c) 2025 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2025-06-30
publication date: 2025-06-30
doi: 10.21555/rpc.v7i1.3357

Framing of the 2024 Mexican presidential election campaign: Impact of candidacies and campaign phases on the use of frame
type: item
description: During the 2024 Mexican presidential election campaign, the media played a crucial role in conveying information about the candidates to the public through a particular news coverage. With the aim of analyzing the media framing used during this process, a content analysis was conducted based on the assessments from the INE’s monitoring of radio and television news programs throughout the 2024 campaign. The findings indicate a dominant use of the strategic game frame. Additionally, while the frame of messages, ideas, and proposals diminished towards the end of the campaign, the use of both the strategic game frame and personal elements frame increased during the intermediate phase and remained prominent in the final phase. Finally, the coverage of personal elements dominated throughout the campaign for one candidate, while the use of other frames became more similar across all three candidates by the end of the campaign.
subject: Artículos
  topic: section
subject: Framing
  topic: keywords
subject: News frames
  topic: keywords
subject: Election campaign
  topic: keywords
subject: Radio
  topic: keywords
subject: Television
  topic: keywords
subject: media monitoring
  topic: keywords
creator: Carlos Muñiz
rights: Copyright (c) 2024 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by-nc-nd/4.0
date: 2024-12-18
publication date: 2024-12-18
doi: 10.21555/rpc.v6i2.3300

Emotions in Campaigning: The Impact of Influencer Mariana Rodríguez in the Nuevo León Elections
type: item
description: This research analyzed the emotional contagion of posts by the Mexican influencer Mariana Rodríguez on Instagram during the 2021 electoral campaign for the governorship of Nuevo León, in which her husband, Samuel García, was elected. Using a mixed-methods approach that combined quantitative and qualitative analysis, the emotions expressed in both Rodríguez’s posts and user comments were examined. The findings show that the predominant emotion was happiness, a high-arousal positive emotion, which prompted followers to actively engage through “likes,” comments, and shares. This emotional contagion not only enhanced the candidate Samuel García’s image but also positioned the couple as significant figures in the campaign’s political narrative. Additionally, emojis and specific expressions like “fosfo fosfo” emerged as symbols of party support, highlighting the importance of linguistic and visual resources in building political identity on social media. This study underscores the role of influencers in digital political communication and calls for updating emotional analysis tools to reflect the evolution of digital language on social platforms.
subject: Miscelánea
  topic: section
subject: Elections
  topic: keywords
subject: Emotions
  topic: keywords
subject: Social media
  topic: keywords
subject: Influencers
  topic: keywords
subject: Political communication
  topic: keywords
subject: Emotional contagion
  topic: keywords
creator: José-Luis López-Aguirre
creator: Selena-Sarai López-Arce
rights: Copyright (c) 2025 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2025-06-30
publication date: 2025-06-30
doi: 10.21555/rpc.v7i1.3306

Youth political participation before the first presidential debate, Mexico 2024
type: item
description: Introduction. Young people represent one of the largest age groups, making them a focus of interest due to the political influence they can have in the country. Objective. Delineate some of the factors that impact the political participation and interest of young Mexicans in relation to the first presidential debate of the 2024 electoral process and their voting intention. Methodology. A quantitative nature and under a descriptive, transversal, and non-experimental approach. A survey was conducted with 535 young people between 18 and 27 years old who reside in 26 states of the country, segmented into two age groups according to their electoral experience. Results. 8 out of 10 participants attended the first debate. Digital media, such as social networks and streaming services, were their main access channels, while traditional media were implemented to a lesser extent. Those who did not listen to or watch this broadcast indicated that the reasons for not doing so included lack of time, not knowing the schedule, and an evident disenchantment with politics associated with perceptions of corruption and government inefficiency. Even so, 72% of young people showed interest in watching future debates, and 81% declared their intention to vote. Conclusion. The findings denote the need to develop transparent communication strategies that promote the credibility of the political figure and the political expectations and concerns oriented toward youth, prioritizing digital environments that are rising due to their demand.
subject: Miscelánea
  topic: section
subject: Young people
  topic: keywords
subject: Political participation
  topic: keywords
subject: Political culture
  topic: keywords
subject: Presidential debate
  topic: keywords
subject: 2024 elections
  topic: keywords
subject: Mexico
  topic: keywords
creator: Hilda-Gabriela Hernández-Flores
creator: Paola-Eunice Rivera-Salas
creator: Melva-Guadalupe Navarro-Sequeira
rights: Copyright (c) 2025 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2025-06-30
publication date: 2025-06-30
doi: 10.21555/rpc.v7i1.3303

Claudia Sheinbaum and gender inclusion, a real commitment or political strategy? Analysis of her presidential campaign in X
type: item
description: July 3, 1955 is a historic date for Mexico since after a long struggle; women cast the vote for the first time. 69 years later, in 2024, Claudia Sheinbaum Pardo wins the presidential election. Sheinbaum being the first woman elected to a position of such importance, it is relevant to determine the treatment regarding the gender perspective that she carried out in her campaign on the socio-digital network X, which we examined through content analysis with a qualitative and quantitative approach. Although in most of her messages she maintains inclusive language without sexism, it is worth mentioning that in a few publications she also mentions women and not always in a main role, a situation that keeps them in a sphere of invisibility.
subject: Artículos
  topic: section
subject: Androcentrism
  topic: keywords
subject: Gender perspective
  topic: keywords
subject: Inclusive and non-sexist language
  topic: keywords
subject: Elections
  topic: keywords
subject: Women in electoral campaigns
  topic: keywords
subject: X
  topic: keywords
creator: María-Concepción Estrada-García
creator: Andrea Ruíz-Barrios
creator: Melissa Saldaña-José
creator: Karla-Fernanda Ruíz-Barrios
creator: Nadia-Verónica Salazar-Martínez
rights: Copyright (c) 2024 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by-nc-nd/4.0
date: 2024-12-28
publication date: 2024-12-28
doi: 10.21555/rpc.v6i2.3301

Proposal for a taxonomy for the content curation of science outreach on YouTube
type: item
description: The aim of this study is to provide an initial exploration of how researchers and communicators utilize content curation in their publications on the video-focused social platform YouTube. An exploratory qualitative study was conducted, presenting a taxonomy for analyzing scientific dissemination content curation on YouTube. The proposed taxonomy is based on various parameters grouped under the dimensions of Content and Curation, including: Quantity of content, Temporal range of content, Source of content, Curation techniques, and Integration of curation. The results also showcase representative cases drawn from YouTube, published by researchers and communicators from various disciplines and with gender representation. This taxonomy can be valuable for content curation specialists, and especially for the community of researchers and communicators on YouTube.
subject: Artículos
  topic: section
subject: Content curation
  topic: keywords
subject: Science Outreach
  topic: keywords
subject: Social Media
  topic: keywords
subject: YouTube
  topic: keywords
subject: Videos
  topic: keywords
subject: Researchers
  topic: keywords
creator: Lydia Gil
creator: Javier Guallar
creator: Mari Vállez
rights: Copyright (c) 2025 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2025-06-30
publication date: 2025-06-30
doi: 10.21555/rpc.v7i1.3299

The re-election of Nayib Bukele: an analysis from the press discourse and the concept of controversy
type: item
description: 2024 was an election year for El Salvador. On February 4, president, vice president and deputies of the Senate were elected. While on March 3, mayors, municipal councils and members of the Central American Parliament. This article aims to answer the question: How were the categories of dichotomization, discredit of the adversary and ideological polarization developed in the public speeches about the presidential re-election of Nayib Bukele? Two concepts were used at a theoretical-methodological framework: polemical discourse from the vision of Ruth Amossy (2017) and the Critical Discourse Analysis of Van Dijk (2005). The research is based on a qualitative paradigm and an inductive analysis, with empirical material that corresponds to press releases, institutional positions, tweets and statements by actors involved. It was concluded that the re-election controversy was manifested in a speech about illegality and unconstitutionality, by the opposition sectors and as a continuity of mandate, by allied sectors; this in an environment of apparently reasonably clean and competitive democratic elections.
subject: Artículos
  topic: section
subject: Polemical discourse
  topic: keywords
subject: El Salvador elections
  topic: keywords
subject: Nayib Bukele
  topic: keywords
subject: Unconstitutionality
  topic: keywords
subject: Discourse analysis
  topic: keywords
creator: Alexia-Raquel Ávalos-Rivera
rights: Copyright (c) 2024 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by-nc-nd/4.0
date: 2024-12-28
publication date: 2024-12-28
doi: 10.21555/rpc.v6i2.3292

Affective configurations and (dis)regulations of the public. Reflections on Victoria Villarruel in the vice-presidential debate (2023)
type: item
description: The aim of this essay is to present a series of reflections on the relationship between emotions, political discourse and the configuration of the public sphere based on the last vice-presidential debate in the context of the Argentinean electoral campaign of 2023. Lately, emotions have become an object of particular interest for social sciences and humanities oriented to investigate contemporary political communication crossed by the logics of polarization and mediatization. We argue that the link between emotions and politics constitutes a preponderant place to observe the way in which different party formations mobilize affective configurations as devices for the regulation of the public sphere. Starting from the case of Victoria Villarruel, as vice-presidential candidate and activist for the “complete memory”, we will reflect on the discursive strategy that appeals to the figure of “victim” to dispute with affective configurations previously established by human rights organizations.
subject: Miscelánea
  topic: section
subject: Political discourse
  topic: keywords
subject: Affections
  topic: keywords
subject: Victoria Villarruel
  topic: keywords
creator: Pablo-Daniel Sánchez-Ceci
rights: Copyright (c) 2025 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by/4.0
date: 2025-06-30
publication date: 2025-06-30
doi: 10.21555/rpc.v7i1.3282

TikTok as a platform for negative political campaigning: A comparative analysis of presidential candidates in Brazil, Chile, and Colombia
type: item
description: This study analyzes negative political campaigns on TikTok through the official accounts of six presidential candidates from Brazil, Chile, and Colombia: Jair Bolsonaro, Luiz Inácio Lula da Silva, Gabriel Boric, José Antonio Kast, Rodolfo Hernández, and Gustavo Petro. A comparative content analysis was conducted of all publications made by the candidates in their most recent electoral campaigns, covering a total of 759 units of analysis. The research focuses on the frequency of negative messages, the variability of these messages according to ideological orientation, the dimension in which the attacks occur (personal or political), and the themes used to tarnish the opponent’s reputation. The results show that TikTok acts as a conducive platform for negative campaigning, demonstrating that the frequency and type of negative messages vary significantly between candidates. Additionally, the case studies highlight notable differences in the use and nature of negative messages on TikTok according to the candidates’ ideology.
subject: Artículos
  topic: section
subject: Negative campaign
  topic: keywords
subject: TikTok
  topic: keywords
subject: South America
  topic: keywords
subject: Political communication
  topic: keywords
subject: Social media
  topic: keywords
creator: Gonzalo Sarasqueta
creator: Leticia Ruiz-Rodríguez
rights: Copyright (c) 2024 Revista Panamericana de Comunicación https://creativecommons.org/licenses/by-nc-nd/4.0
date: 2024-11-01
publication date: 2024-11-01
doi: 10.21555/rpc.v6i2.3264